Merits of Technical Education and Upcoming Challenges

Modern civilization is dominated by science and scientific development. As a result if it, specialization in certain branches and industrialization has become the most important aspect of scientific development. It is because of this reason that the question arises that is technical education necessary? Yes it is necessary to progress and meet the modern world challenges. In earlier days, education was meant for spiritual cultivation. The main reason of education was to discipline our emotions and thinking and doing by so it made us fit for a proper type of social life. With the passage of time, education became broader in its embrace and more significant in organizing the society.

A number of politicians made use of education for propagating their ideologies in some regions. China and Russia of yesterday, some of the sayings of individuals were taught in schools and colleges. The young minds were stuffed with certain thoughts which suited their purposes. But now today, education is becoming more and more job-oriented. This is the reason, for the question is technical education necessary? Some bullet points for the technical education are discussed as below:-

a. Technical training makes us skilled so that we may be able to handle the machineries properly. Technical education make expert in certain domains of life. There are various jobs that cannot be performed well unless having technical education.

b. It is very important for any country of the world. It is not possible to make industry the important basis of economy as we envisaged without making arrangements for technical education.

c. It is recommended that industries should setup or help to facilitate technical education programs. But this process cannot go on for all times to come. Atone or other stage, they will have to reduce the number of those who get the education so that there may not be the unemployment among the technical peoples.

d. It is generally said that technical men can never remain unemployed as they can have their own industry but it is true in theories only. Practically it requires a good market to sell the finished goods. It is not possible enough to provide these two items together top technical men.

e. It is believe of Russel that the education makes the people inhuman and purely objective. They look at the problem from technical point of view as their thinking becomes cold and calculating. This might be the possible defects of it.

f. One should try to have broad outlook, comprehensive thinking and humanity approach. For all this there should be liberal education with technical one.

g. It makes human begins machines but when it is tempered with liberal education, it may become more wholesome and useful.

h. Liberal education not only makes us cultivation our affection but also develop ones thinking. It should be a part of training after completing education and should not be education in itself. Technical education is more or practical whereas education is somewhat different from learning the skills.

Thus the significant of technical education is remarkable in the modern era.

Tags: Animals Arts Business Computers Education Finance Games Health Home Internet Marketing & Advertising Online Recreation & Entertainment Shopping Society Sports

How To Start Home-Based Business

I’d like to talk a little bit about how to start a home-based business. This is something that is on a lot of people’s minds, but quite frankly, with as many options as there are out there, it can be quite difficult to actually figure out what to do to start a home-based business of your very own. So what should you do to get started?

The first thing you’re going to need to do is to choose a company that you’re going to represent with your home-based business. Some people have successes with more than one company, but if you’re just starting out, a really good idea is to just choose one company that’s set up in a manner that works for you and concentrate on just that opportunity. This can be hard for people. You’ll find that there are so many opportunities out there and so many businesses, that it’s hard to stick with just one. You’re always hearing about new companies and new products that you would like to have as part of your portfolio.

Now, most of the companies that you’ll find out there are affiliate programs, also known as residual programs. If you’re in one of these companies, before you try to add another opportunity to your home-based business, do everything that you can to get yourself five first level affiliates. Use every marketing method and every trick of the trade that you’re able to research until you get your five first level affiliates. Then, pass everything you’ve learned on to each one of those affiliates. Coach them, to find their five, and pass on everything they’ve learned. Once you’ve done that, and you have your five ‘chieftans’ for that company that are going to be out there, actively recruiting for you, then you might consider yourself to be in a position to add another company to your income portfolio.

Even though you might not be making money with that affiliate program yet, by having five people who are actively working and seeking growth, you have placed your downline on autopilot, giving them a system to follow they can pass on to their own downline. Making yourself clone-able, repeatable in every way, is how you get your business to grow. Because people just repeat what you do down the line. A benefit to this method, is that you can offer an incentive to your immediate downline. Let them know that once they’ve got their five recruits, and they have trained them to do the same, you have another opportunity they can add to their income portfolio. This way, you can take advantage of your already existing downline to build more and more businesses.

By following this system, you can ensure that your home-based business continues to expand exponentially and your own personal level of income grows to exactly where you want it to be. If you have any further questions or need any advice, my phone number and email address can be found at the end of the video found on my website. I’m always willing to give advice and help others achieve their home-based business goals!

Tags: Animals Arts Business Computers Education Finance Games Health Home Internet Marketing & Advertising Online Recreation & Entertainment Shopping Society Sports

Free Home Based Business Guide For A Newbie

Wouldn’t it be such a great idea to know some free home based business ideas? How would you feel about the potential of earning from something that you really like doing on a regular basis? Many people prefer to make money from home and are even happier to earn their keep without necessarily disrupting their lifestyle. Well, don’t you think it is time to consider doing the same thing?Your first inclination is to of course ask the question, “What is an ideal home based business that will fit me?” In reality, you will find a lot of options when it comes to businesses that you can conduct from home. Check out the World Wide Web and you will definitely see a comprehensive list of how you can make yourself busy while earning a profitable income.As a newbie, there are of course a couple of tips that you need to keep in mind. First, the business that you will be opting for must be legal. When dealing with companies that are interested to hire your services as a work from home individual, it matters that you take some time doing your research. Is the company stable? Has it made a name in the market? How long has it been in operation? What do the people have to say about it? Having to work from home can surely be rewarding but better be sure you are dealing with a legitimate company.Another thing to consider is a home based business that will not get into your lifestyle. Meaning, if you are a housewife looking after your kids, this business must not eat too much of your time. In that case, you get to take care of your family and earn money at the same time.The pay that you will get will vary depending on the load that you take and the number of hours you dedicate to the job. There are sites that you can surf which will give you the access to a number of free home based business ideas. Among the popular programs that you can engage yourself in include reading ads and then sending them to people’s email addresses. Another option is for you to become an affiliate marketer. You earn when people buy the products of companies with which you are rendering your services.Also, you can go for article writing. You can work as a ghost writer if you have the skill and talent in creating contents for other website owners. However, as soon as you submit your work, you lose the right to that. It becomes the property of your client. But nevertheless, you get paid.A newbie like you doesn’t have to fall as a victim to those who want to take advantage of others. You can save yourself from such misery if only you know how to identify the legitimate free home based business ideas from the list that you will find online. You see, earning your keep even from your own home is now easy.Are you looking for a free home based business guide for a newbie?

Legitimate And Helpful Advice For Your Home-Based Business

Do you need some helpful advice for your home based business? In today’s society where it is hard for many people to find a steady job, home businesses are on the rise. In particular Online Home businesses which allow people to do something they love while working from the comfort of their own home and setting their own schedules. If you want to set up an online home business, follow the advice in this article.Don’t forget to include a site map on your home business website! It will help search engine spiders find every page of your site, but it will also help customers easily find any information that they’re looking for which may be hidden within your web structure. Keep it easy so they don’t give up!Never burn a bridge, no matter how insignificant you think the contact may be. This includes friends, old coworkers, family and even ex-significant others. You never know who may end up being one of your greatest allies professionally even if you didn’t work out personally. This is also good advice for your daily life.When running your business it is always important to be professional, even though you have the option of working in your pajamas. Your customer is your greatest asset and should be treated with courtesy and respect at all times because your customer or client is important in the continued success of your home business.Talk to an accountant to go over business expenses that you should be able to write off on your taxes. Make sure to talk to them prior to starting your business so that you can keep track of your expenses in those areas. Items like home work spaces, and mileage can be written off, so keep track of these things.Online Home Based BusinessIf you operate an online business, get a post office box for your business “snail mail.” Posting your home address on the Internet isn’t always a good idea, but using a P.O. Box can help protect your home and privacy. It can also help your business to appear more professional.Have business cards made up and distribute them anywhere you can think of. Many people don’t think of this, when it’s such an easy way to get your business noticed by a large number of people. I have left my business cards at many different establishments; doing so has paid off. Even if you have an online business, remember that those online customers still leave their house sometimes.In conclusion, home based businesses are convenient and effective in today’s world where jobs are scarce. They let people do something they enjoy and at the times that are reasonable to them. The advice found in this article will help you take the first steps to starting a home business.

Fool Proof Ways to Hit Upon a Legitimate Home Based Business Almost Instantly!

Are you sure the business you’ve chosen is a legitimate home based business? It’s true that home based businesses are fast becoming the norm, but it’s also true that there are hordes of business opportunities that are simply meant to exploit you. So, you have to be careful and not blindly fall into the temptation of earning millions in a month – a favorite claim of most frauds.Look For Reputable BusinessesYou may not want to get associated with a company that nobody knows about. The business that’s being around for a substantial period of time and people have stake in it is more likely to be a legitimate home based business than any other.Don’t Expect Riches OvernightFace the truth: no legitimate home based business has the power to make you rich in a short period of time. So, stop building castles in the sky. Have a down-to-earth approach and be ready to work hard with full commitment. In due course of time, your business will pay.Contact Better Business BureauBetter Business Bureau is a body that regulates businesses. Any legitimate home based business will be registered in this bureau. All the complaints and compliments about businesses are recorded here. So, this is the best source to check the credibility of any business.Try ItYou can’t create a successful business without taking risks. So, the best way to find a legitimate home based business is to try it out! If the product or service the company is offering is up to the mark; if they are providing a timely delivery; and if everything they have claimed is turning out to be true; congrats! You’ve found yourself the best business!It’s no harm in spending $20-$30 in signing in, as demanded by the business, to check out its credibility. Even if it turns out to be a scam, you haven’t lost a huge amount of money.Check Out The Payment PolicyThis is important. The time and mode of payment has to be made clear before associating with any business. Usually, illegitimate businesses mention all sorts of senseless small print. You should check out for what jobs they will pay you, what their minimum payouts are, how often they pay out, etc. This is not difficult to determine thanks to a slew of sources online as well as the local library.Remember, you need to scrutinize every aspect of the business opportunity before saying “yes” to it. A legitimate home based business might require some efforts to find it; but once you do find it, you’re headed towards the path of success!

Tags: Animals Arts Business Computers Education Finance Games Health Home Internet Marketing & Advertising Online Recreation & Entertainment Shopping Society Sports

Job? Why I Chose A Home Based Business

For years, people have asked me why I don’t get a “regular job”.They seem to struggle with the idea that I don’t have a 9 to 5 job and they just can’t figure out why I don’t like getting up early, complaining about Monday mornings, “working for the weekend”, etc…I could go on and on about how much I love the freedom, the option to set my own hours, the possibility of creating an incredible amount of income, and they would all be really good points.I really do enjoy sleeping when I get sleepy, getting out of bed when I feel like getting out of bed, traveling when and where I like, and knowing that my income is happening around the clock and around the world.And I’ve definitely got some big goals. Yes, some of them are related to the type of cars I would like to drive, the homes I would like to live in, the experiences I want to have, and all that fun stuff. Why not?But let’s break this down to just some good old fashioned “real world” thinking.If you give any serious thought to what is happening to the economy, the job situation, and what life is starting to look like for people from just about every walk of life, I personally believe that it makes sense for you to be honest with yourself. If you really do the math, I think you will gain a much better understanding of why I started my home based business.These days, if you have a job at all, you are considered “lucky” by those who are unemployed. But let’s take a serious look at what a typical job scenario is like for most people. We’ll make a few assumptions, such as:You’re working a job that pays you $15 an hour.
You’re working 50 hours per week.
You’re getting paid for 52 weeks out of the year.
This gives you a gross annual income of $39,000.With some standard assumptions about taxes which include you being a single person with no children, your tax bill is going to be about $4,000, making your Taxable Income $35,000.This means you get $35,000 deposited in to your bank account each year and you trade 2,600 hours of your life every year to get that money. That, alone, is a rather sobering thought in my opinion, but let’s keep going.We need to make a few more assumptions about what it takes to live the life you are in. Your numbers may be more or less than these:Expenses:
Monthly Rent/Mortgage $1,000
Utilities: $300
Car Note: $300
Car Insurance: $100
Fuel: $200
Groceries: $600
Monthly Totals: $2,500
Annual Totals: $30,000These numbers do not take in to account anything beyond the very BASIC living expenses! You are literally trading 50 hours of your life every week and chances are, you have more month left over at the end of your money. You’re not alone. If you are paying off a student loan, paying for credit card bills, have a car repair, unexpected emergency, health insurance, doctor visits, clothing expenses, etc… you can see how this gets way out of hand very quickly!When this sort of math settled in on me while being married and raising FIVE kids, I realized that I needed to do something else and I needed to get started FAST!So What Did I Do?I started learning about home based business and discovering how I could leverage my then limited time and financial resources to change my financial picture. For me, it has been one of the best decisions of my life. I’ve been successfully unemployed for more than 14 years. I’ve been able to be present with my family, coaching basketball with my kids, traveling with my family, and actually BEING a husband and father.I don’t look back on my life and wish I had spent more time with my kids because I was THERE with them throughout their lives. To this day, we are still very close even though they are all grown up, moved out, and pursuing their own life goals. (They all understand and are working on their own home based businesses, too!)Not everybody starts a home based business to “get rich”. Some folks just want to create some additional income. Some folks just want to set up a “Plan B” in case their job falls through. Others just want to supplement their income or pay off some bills and yes… some of us want to create a life we are really excited about and can afford to live on our terms.If you see this math and you believe that it makes sense to stay on that same path, then you need to understand that things are going to get tougher. But if you believe that a home based business may be a good option for you, then I encourage you to start your research. Find someone that is successfully building their home based business and ask them to show you howIf you saw the move, “The Pursuit of Happyness”, t hen you may recall that Chris Gardner’s life was changed by asking two questions of a very successful broker:1. What do you do?
2. How do you do it?Be willing to ask the questions and then learn the skills.A home based business may very well be the solution you need.

5 Secrets That Will Thrust Your Small Business Into the Big League

There are 28 million small businesses in the US. The sad reality is that most of them fail within the first few years of operation. The small percentage that survive stay small forever. A select few manage to grow into huge businesses. But why them and not the others? What are the factors that enable unknowns to become household brands? One thing for sure that it takes much more than hard work, luck, and timing. Read on to see if your small business has what it takes to make the leap into the big league?SystemsMany small business owners’ lives are chaotic due to lack of systems. Systems are hard, but they enable small businesses to scale. Systems are not glorious like sales, marketing, or research and development. Some say that systems are boring, after all, it is a back office function. Systems separate struggling small businesses from those that grow by leaps and bounds. Creating systems can be a daunting task, and for many, the prospect of taking on yet another project is out of the question. For some, it is a catch-22 situation. You may say “How do I carve out extra time from my already hectic schedule.” The correct way to think of systems is that creating them is an investment in your business.One of the greatest challenges that small business owners face is that the they are perpetual decision makers. The owner is involved in everything from sales, customer service, research and development, bookkeeping, so an and so forth. Creating systems is the first step toward a business where not every decision is dependent on the entrepreneur. Systems allow people to plug in and go. Systems include operating procedures and manuals that can bring a new team member up to speed in no time. It is what takes small out of small business.Franchise businesses are often more successful than independently operated ones simply because they are built on systems. The franchisee may be paying a premium in upstart costs compared to an independent business, but it makes sense for many because they don’t have to worry about developing systems. Someone already went ahead and created the necessary systems for success. When you buy a franchise you are taking a system that has been proved to work. Does it mean that you have to buy a franchise to succeed? Absolutely not, but you have to think of your own independent business as a franchise. Create procedures for everything. Don’t leave anything to guesswork.Most small businesses do without systems, but it doesn’t mean that it’s a good idea. While you might get away with it in the beginning the lack of systems will create huge bottle necks down the road. The lack of systems will reduce your profits. Why? Because you and your employees will have to reinvent the wheel day in and day out. systems minimize the element of surprise. With systems in place your team is able to deliver consistent service. Businesses with consistently good service will outperform those with fluctuating quality service.In addition to making your life easier, systems also increase the value of your business. Buyers want to buy businesses that are built on systems. The presence of systems tell buyers that the business doesn’t entirely rely on you. Creating systems help you create a turnkey operation, appealing to buyers. Business systems are assets that enable your company to run without you.ScalabilityInvestors love highly scalable companies because they have the potential to multiply revenue with minimal incremental cost. You simply can’t substantially grow a business without cracking the scaling code. Some business are built to scale while others are forever destined for small business status. Unfortunately, many professional service providers are not scalable because they rely on personal output. So, if your goal is to build a big company avoid consulting types of businesses. A software company, on the other hand, is a highly scalable business model. Once the software product has been completed it can be sold millions of times with minimal costs. In other words, their increased revenues cost less to deliver than current revenues. What this means is that a scalable business will be able to increase the operating margin as revenue grows.A highly scalable business requires small variable costs that the company can control. Variable cost changes with the volume of business. Fixed costs do not vary with sales. For example, for a software company fixed costs include the cost of the office location, computers, and furniture. These cannot be quickly added or liquidated. Salaries on the other hand are a variable cost since workers can be hired and fired relatively fast.Most consulting businesses like marketing agencies are not scalable because they are unable to substantially increase their revenue without greatly increasing their variable costs. Such businesses are considered poor investments.To build a scalable business you should start with a scalable idea. Scalable businesses have high margins. They require low support and staff expenses. Scalable businesses allow you to work on your business as opposed to working in your business. If you find yourself constantly working in your business your business is either not scalable or not yet ready to scale.Truly scalable businesses are highly automated. Automation helps you reduce variable costs such as labor. It is at this point when scaling and systems begin to work together. If you truly want to become a market leader or dominate your industry, scalability is the only way to do it without a miracle.Board of advisorsIf your goal is rapid growth, you must have a board that you can rely on for your big audacious goals. The life of an entrepreneur can be a lonely one. Often you feel like you are all alone with all the decisions you have to make. Your board will share some of the burdens of making key decisions and it will tell the outside world that you are systematic about your business, and that you understand that you need to surround yourself with people that are smarter than you. Your board will help you with large strategic goals. It can help with your overall business plan, policy issues, financial questions, strategic partnerships, and more.Your board shouldn’t be utilized to deal with routine tactical challenges. Don’t waste the boards time on daily employee issues or what color the chose for your new office. Rather, let your board help you with strategic advice, or by helping you with making introductions to strategic partners and recruiting talent.Fellow entrepreneurs and business leaders make excellent board members. Before you build your board you should have a clear understanding of what areas you need help with. Ask yourself what skills do you currently lack that you need to take your business to the next level? Is it marketing, intellectual property, or finance? Whatever it is you need help with should influence the ultimate makeup of your board. You could hire a recruiter, but they are expensive. It is best if you perform the search yourself.Your board is not a group of your closest friends. It is a group of professionals, each with a respective specialty. One might be an IP attorney while another a retired CEO. You are not looking for a group of yes men. If you build a great board, each member will have more experience than you and each will know much more than you. If you feel like the dumbest person in the room, you are on the right track.Your board of advisors will not join you for the money, but there are costs involved. It is a good idea to compensate your advisors. At least, you should cover their expenses. Do they need to travel to your board meetings? Are there hotel and other expenses? It is also advisable to pay a per meeting fee that might be a few hundreds or a few thousand dollars. In addition to monetary compensation, you could chose to offer stock as payment.IP (Intellectual Property)Most small business owners care most about time and money. Some understand that IP is as good as money in the bank. It is considered one of the most important assets of some of the most valuable companies in the world. Even though IP is an intangible asset, it’s almost impossible to build a hugely successful business without it. If you are going to dominate your industry or at least be one of its key players, IP is a must. You can often read about huge business acquisition deals structured around IP. Often, IP is the reason companies are bought and sold for huge multiples.Simply put, IP makes your company more competitive. Without IP you end up competing on price and efficiency, a tough way to build your business. When you compete through IP you often set your own price, a luxury most businesses never experience. Since innovation is the main driver in business, developing IP should be a key objective for all companies that want to enter the big league.If you are an early stage company wanting to attract investors, your IP might be what closes the deal for you. Investors look at IP with regard to the level of income it may generate through its life. Some companies bet their futures on IP. Richard Thoman, the CEO of Xerox, declared that the “management of IP is how value added is going to be created at Xerox.” An excellent example of IP management is IBM; it managed to generate about $1 billion from IP by 1990. IP is the intangible asset that can become your free cash flow.When IP is properly managed it can prevent your competitors from copying your products or services. You can avoid wasteful investment in R&D. IP is a revenue generating profit machine that makes your company more valuable and competitive, getting you ever so closer to market domination.BrandMany small business owners, wrongly believe, that brand building is reserved for giant corporations. But, building your brand should be a key focus from the very early stages of your company’s life. Your brand is another intangible asset you can’t build a market leading company without. It is your brand that may enable your business one day to avoid competing on price only. It is your brand that may one day help you dominate your market. It is through the power of your brand that you will be able to minimize your new customer acquisition costs.Successful brands are easily recognizable. Virtually all fortune 500 companies have managed to build a strong brand image. Powerful brands instill certain images in consumers from tradition, to quality, to innovation, to any number of thoughts and feelings. As competition increases, so does the importance of building credible brands.Brands are not born out of thin air, they are strategically developed. Building your brand is no less important than developing your sales strategy or R&D. The process of building your brand is a never ending job. There is no such thing as a finished brand. Finished brands are for businesses that are finished. You can never think of brand building as a project with a beginning and an end.While advertising is important it is not advertising that creates your brand. Your brand is a reflection on everything that your company does. Your brand is the quality of your product or service. It is also the way you treat your customers, and even your employees. Your brand is shaped by how the world perceives you.The value of each brand fluctuates. Your company scores big on your latest product and the value of your brand rises. One of your employees publicly ridicules one of your upset customers and your brand suffers. The good news is that for the most part, you are in charge of your brand’s destiny.Even the worlds greatest brands are not always on an upward trajectory. Strong brands can help your company survive disasters. Recently, the Toyota brand had been plagued by millions of recalls, yet the company managed to come out of it all with an even stronger brand.It is true that not each small business wants to become an industry leader. But, it’s also true that there are no accidental market leaders. Most small businesses are family owned and operated, and there is nothing wrong with that. You can be happy, fulfilled, and wealthy running a small business. But, if your choice is to grow your business into a true market leader you have to build your business on systems. You have to be able to crack the scaling code, so you can dramatically increase your revenue with minimal expenses. You will need trusted advisors that are smarter and more experienced than you. It will be an uphill battle, or perhaps even impossible without proper IP management. Your brand will soften the blow when you are hit with disasters. Of course, there are other factors such as luck and timing that transform small businesses into huge success stories, but the above five make for a good start.

Tags: Animals Arts Business Computers Education Finance Games Health Home Internet Marketing & Advertising Online Recreation & Entertainment Shopping Society Sports

The Rise Of B2B Inbound Marketing

Is all the hype about B2B inbound marketing justified? Does inbound marketing deliver more high-quality sales leads at a lower cost? This article considers those questions and compares inbound with traditional outbound marketing.

There is little doubt the effectiveness of traditional outbound marketing is in decline. Consumers are more resistant to push marketing techniques than ever before. With the rise of the internet potential customers are much more likely to seek out the information they need. They are likely to consider the reviews and comments of their peers online as an input to their decision-making process.

Bad practice and overuse of outbound marketing techniques such as telemarketing and Email marketing have built a strong resistance to these techniques. There is a general cynical response to advertising and the use of printed media is in decline. All of these issues have contributed to an ongoing steady decline in the use of B2B outbound marketing.

As outbound marketing has declined B2B inbound marketing has filled the void. Much of the marketing comment online now relates to the effectiveness of pull marketing. However, as with any new shiny marketing object, an element of the comment and discussion is overhyped.

A B2B inbound marketing process delivers useful, valuable and engaging information to prospects. It allows them to make informed purchasing decisions.

The information is not pushed in the direction of the prospect but strategically placed. So it has the best chance of being found and read by the target prospect group.

The information is not designed to be sales message based in any way but designed to be helpful and engaging. Much of the information will point back to a website for more.

The purpose of inbound marketing is to inform, build credibility and ensure the business is front of mind. Unlike outbound marketing, it is not invasive but relies on the prospect coming into the business to learn more.

The quality of inbound leads is therefore much higher with pull marketing than with outbound. The lead is also more likely to come at a later stage in the sales process.

There are however some major issues with inbound marketing that are rarely touched on.

The process does not deliver short-term results and it is resource-intensive. This means many businesses that start the process stall before they achieve meaningful results.

The process also requires a significant new skill set which can mean either re-skilling or outsourcing marketing at least on a short term basis.

Outbound marketing is not dead but only changed. Many traditional outbound techniques are modified to support the B2B inbound marketing process. They can speed the process along and improve results. What is required is a mix of the best outbound and inbound marketing can offer and not more hype.

Sound Advertising

Audio advertising is growing at a fast pace with more and more advertisers opting for audio classified ads. It’s no secret that a good sales headline makes all the difference in advertising and it’s no different when talking about great audio advertising. Professional voice talent and recognized studio engineers come together to create top quality audio advertising spots.

Interactive audio advertising is generating enormous interest within the advertising community.

Websites

At the turn of the 21st century, a number of websites including the search engine Google, started a change in online advertising by emphasizing contextually relevant, unobtrusive ads intended to help, rather than inundate, users.

Most Audio networks “crawl” websites in its list of publishers, prior to placing a single ad, to determine the content of Ad best suited to the visitor based on the page content they are seeing while the Ad is playing. For example, your audio ads are placed on websites that users can relate too, such as sports drink ads, sportswear and sports gear on a NFL information websites.

Advertisers

Audio advertisements have gained national media attention from national mass-market advertisers, the Wall Street Investment Community and discussed in the Wall Street Journal. Currently this new online audio advertising provides advertisers with a new procedure to promote.

Not just for major advertisers, but small niche advertisers like local business can use audio ads for local and regional advertising too. Ads for audio content, such as pod casts or Internet radio stations, often use a “reservation” model, where advertisers reserve spots in audio streams for confirmed fees.

It’s possible that this reservation model may not maximize revenue for audio publishers because many advertisers don’t have the wherewithal to negotiate agreements for ad spots and don’t compete for them.

However, imagine an Ad Network where advertisers and publishers can interact, and pay-per-action type advertising becomes a possibility. A publisher would set upon criteria for advertisers to match, and the system would determine which ads to play based upon relevancy and price. Now, forward-thinking advertisers are recognizing that if it works on radio, it can work on streaming audio.

The Finer Points of Internet Auctions

WHAT IS A PENNY AUCTION?

Penny auctions have exploded in popularity with the massive growth of the internet. However, few people know the true origins of penny auctions.Beginnings actually stretch back to the Great Depression. Those were hard times for everyone, but even harder for farmers. Farmers struggled to bring in steady income because of droughts and crops not selling as well as they had previously. As a result, the banks would foreclose on the farmers who couldn’t keep up with their mortgage payments.

The banks weren’t satisfied with just repossessing the house, they wanted to raise as much capital as possible, so they resorted to selling off the possessions of the owners of the repossessed houses. There was not much the farmers could do about it so they began bidding ridiculously low prices, pennies, on the items while threatening others who dared to bid higher than a few pennies.

The auctions of today hardly resemble their tremulous beginnings. Being part of a penny auction today is exhilarating, fun, and addictive. It combines the selling format of auctioning with a little bit of chance factored in.Auctions are a game of strategy but also a game of luck.

The premise behind penny auctions is giving people the chance to win an item at a drastically reduced price.Auctions make that possible by spreading out the cost of the product among multiple bidders. In order for a person to take part in an auction, they must pay a set price for each bid. For example, if a person wanted to bid on a fifty dollar Amazon gift card then he would spend a dollar for each time a bid placed. If he ended up winning the gift card, then he would only have spent a few dollars for a fifty dollar gift card. Usually penny auctions sell bids in packages.

HOW PENNY AUCTIONS WORK!

The main foundation of penny auctions is the pay-per-bid format. It is the key that allows bidders to win items at the fraction of their retail value and allows the auction owners to keep their site profitable. Most y auction sites run on the same premise: people pay a set amount for each bid, whenever a person places a bid within the closing seconds of the auction time will be added, the last person left with a unique bid after the clocks runs out will win the item. There are a large variety of items that can be won, but they tend to be popular electronics or gift cards to popular stores.

There are two types of auctions: lowest unique bid auction and highest unique bid auction. Lowest unique auction sounds confusing but it is actually quite simple. A unique bid is when only one person has a bid at a certain price. Bids usually start at one penny, a bidder can then place a bid at two pennies. Until another bidder places a higher bid, the most recent bidder will be the lowest unique bid because that was the only bid at two cents and nobody bid higher. However, penny auctions generally don’t stop at one penny. It is not uncommon to find auctions that end up at a couple hundred dollars based on the popularity of the item being auctioned. However, the same principles apply for those auctions. Highest unique bid auctions follow the more traditional auction format such as eBay. The person with the highest bid at the end of the auction wins the item.

Auction site owners turn a profit by selling bids. Say twenty people are bidding on a ten dollar gift card at one dollar per bid, at the end of the auction if there were twenty bids placed in total then the site owner would have made twenty dollars with a ten dollar profit.Auctions do seem like a win-win situation:The site owner makes money while the bidder gets an item for dirt cheap. However, not everyone wins in penny auctions. The people who paid one dollar each bid but left with nothing to show for their investments will not be so happy.

HOW TO WIN!

Penny auction has a lot of chance mixed into it, but one can incorporate strategy that will help raise the chances of winning. Playing smart can make all the difference between gambling and auctioning.

The first crucial tip to winning penny auctions is to know how to manage your bids. Your goal should be to win as much as possible without spending a ton of money buying bids. Managing your bids means that you should already know how much you are willing to risk in order to win an item. The amount of capital you are willing to risk will determine how many bids you can use. Once you know how many bids you have to spend on an item, then you will be better able to manage how and when you place a bid. That will keep you from blowing away all of your bids in the first few seconds of the auction.

The next tip is to practice time management. When fighting in the trenches of penny auctions, you have two enemies: other bidders and time. Knowing when to bid is a must if you want to have success. Placing a bid when there is a lot of time left on the clock is never a good idea. You have to remember that the key to winning a penny auction is being the last one standing when the clock runs out and that each bid increases the amount of time left. It would be a good practice to wait until the last few minutes of the auction before you begin to bid.

The final tip for successful auctioning is to keep your emotions under control.Auctions have a lot of similarities to gambling, and just like gambling, your spending can get out of control. If you keep your emotions level, it will keep you from making rash decisions and blowing loads of cash. Keep your mind clear so that you can gage the behavior of the other bidders and outsmart them.

HOW TO AVOID SCAM SITES!

Penny auctions are a great addition to the web whether you want to win an item that otherwise you wouldn’t be able to afford or if you simply enjoy the thrill that comes with bidding in auctions. Unfortunately, scam sites have tarnished the reputation of the legitimate penny auction sites. However, there are ways that you can protect yourself from scamers and enjoy your auctioning without having to worry about losing your money due to dishonesty.

Checking the reputation of the auction site before you start spending your hard earned money is always a good idea. Chances are other people have tried the site before you and some of them have left reviews. The reviews are your way to gage whether a auction site is trustworthy or not. If a site is getting overwhelmingly negative reviews, then that is a clear indication that you should steer your business elsewhere.

Another tool you can use to protect yourself is checking the Alexia ranks of the auction sites. Alexia rank will give a solid view of how much traffic the auction is getting. If you see a huge difference in the amount of traffic Alexia is projecting and the amount of active bidders on the site, then warning signals should be ringing in your head. Some auction sites have been known to set up robots that automatically bid on projects in order to keep the auction going and inflate the price. That is known as shill bidding. You can sniff out those sites by comparing the traffic the site should be getting to the amount of users using this site.

CONCLUSION!

New legislation may come out later down the road that will officially make penny auctions gambling, but until then, it is a fun, exciting auction that allows one to win the item they’ve always wanted but couldn’t afford.Auctions are also quite lucrative for the site owners because of the pay-per-bid strategy they’ve incorporated. Penny auctions had humble beginnings with farmers who just wanted to get back at the banks who kicked them out of their house. More recently, auctions have enjoyed an explosion in popularity with the rise of the internet.

There are two main formats fora auctions, lowest and highest unique auction, however they both run on the same premise where the last unique bid wins the item. Winning a penny auction will require a certain amount of mental tactic and a bit of luck. However, you can increase your odds of winning by practicing certain techniques such as managing your bids wisely, learning how to work with the time, and keeping a level head and your emotions under control. When you combine those three strategies to your bidding plan, you will find that you win a lot more often.

It is important that you do your due diligence to protect yourself when participating in auctions. Not every auction is run by honest and trustworthy people. There are people out there who just want to take your money. You can protect yourself by ensuring that you only bid on sites that already have a very positive reputation from real users.

Tags: Animals Arts Business Computers Education Finance Health Home Internet Marketing & Advertising Online Recreation & Entertainment Shopping Society

« Older Entries